#18 - The content game is a psychology game

The podcast explores the challenges and psychological aspects of content creation, particularly the anxieties around posting and the impact of metrics. Francis discusses his struggle to balance app development with content creation, battling the fear of negative feedback and the pressure to produce high-quality work. Ben shares his experience with YouTube, noting the surprising reach beyond his existing audience and the pressure to maintain performance, even experimenting with hiding metrics to reduce stress. Both hosts acknowledge the compulsion to create and the negative feelings that arise when they don't, touching on the concept of "revenge bedtime procrastination." They emphasize the importance of viewing content creation as a skill, advocating for a playful approach and focusing on output over immediate outcomes.