Codie Sanchez, author of "Main Street Millionaire," joins Gary Vaynerchuk to discuss normalizing small business acquisitions for individuals. Sanchez emphasizes that buying existing businesses, even for under $10,000, is an accessible path to entrepreneurship, not just for the wealthy. She advocates for "micro private equity," acquiring and scaling small, often overlooked businesses like laundromats, by applying private equity strategies on a smaller scale, such as seller financing. Vaynerchuk highlights the importance of brand building for these businesses to compete with larger corporations that focus solely on financial efficiency. Both stress the value of connecting with local business owners, offering support, and exploring potential acquisition opportunities, particularly as many owners from older generations are looking to retire.
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