We sit down with Marita McCahill, founder of a consulting firm specializing in health care growth strategy. We delve into the importance of managing your online presence as a health care provider, particularly in the context of transitions between practices. Marita shares valuable insights on how health care professionals can effectively communicate with patients during these transitions, emphasizing the importance of establishing a strong online presence. She also highlights the pitfalls of relying on employers to manage online profiles and the long-term benefits of investing in personal branding online. If you're a health care provider looking to navigate transitions in your career and enhance your online presence, this episode is a must-listen.

Marita McCahill is the founder of practiceGRO, a health care growth strategy consulting firm. She is passionate about developing, implementing, and executing creative programs to help health care practitioners build brand awareness, improve patient relations, and scale their practice. She can be reached on Facebook and Instagram @practice_gro.

She discusses the KevinMD article, "Practice permanently closed: How to avoid this costly mistake."

Our presenting sponsor is Nuance, a Microsoft company.

Do you spend more time on administrative tasks like clinical documentation than you do with patients? You're not alone. Clinicians report spending up to two hours on administrative tasks for each hour of care provided. Nuance, a Microsoft company, is committed to helping clinicians restore the balance with Dragon Ambient eXperience – or DAX for short. DAX is an AI-powered, voice-enabled solution that helps physicians cut documentation time in half. DAX Copilot combines proven conversational and ambient AI with the most advanced generative AI in a mobile application that integrates directly with your existing workflows. DAX Copilot can be easily enabled within the workflow of the Dragon Medical application to bring the power of ambient technology to more clinicians faster while leveraging the proven and powerful capabilities used by over 550,000 physicians.

Explore DAX Copilot today. Visit https://nuance.com/daxinaction to see a 12-minute DAX Copilot demo. Discover clinical documentation that writes itself and reclaim your work-life balance.

VISIT SPONSOR → https://nuance.com/daxinaction

SUBSCRIBE TO THE PODCAST → https://www.kevinmd.com/podcast

RECOMMENDED BY KEVINMD → https://www.kevinmd.com/recommended

GET CME FOR THIS EPISODE → https://earnc.me/T2AB6v

Claiming and managing doctor listings: Avoid patient loss after job change

The Podcast by KevinMD