From Posts to Profits: A Step-by-Step Social Media Guide For Businesses | GaryVee Keynote BizX

In this monologue, GaryVee emphasizes the immense opportunity available to businesses through social media marketing, particularly on platforms like LinkedIn and TikTok, which he describes as currently underpriced in terms of attention. He urges businesses, both B2B and B2C, to create and post content consistently, highlighting that providing value for free is key to success. GaryVee also stresses the importance of investing time in employees, advocating for one-on-one meetings to build a strong company culture and improve retention. He touches on the changing landscape of technology and talent acquisition, advising businesses to adapt to new platforms and prioritize humanity to attract and retain employees. He also briefly discusses the impact of AI on future technology and social norms.