Yetis, the 3 biggest forces in business in 2025? Trump, AI, & Affordability. For more on that? Look at every other newsletter, podcast, and social media post of every day this year.

But instead, we found the 3 biggest “pop-biz” themes of 2025: Maxxing, robots, & kale collar workers.

1. “Everything Maxxing”… From Protein Maxxing to Tariff Maxxing to the Casino Economy.

2. “Robots got Promoted”… Waymos, Blue Collar Bots, and laundry-folding humanoids.

3. “Kale Collar Workers”… Ambitious Zillennials cut Slop Bowls, but embraced Thriftonomics.

$TSLA $AMZN $SG $CMG $CAVA $SPY

Buy tickets to The IPO Tour (our In-Person Offering) TODAY

Austin, TX (2/25): https://tickets.austintheatre.org/13274/13275

Arlington, VA (3/11): https://www.arlingtondrafthouse.com/shows/341317

New York, NY (4/8): https://www.ticketmaster.com/event/0000637AE43ED0C2

Los Angeles, CA (6/3): https://www.squadup.com/events/the-best-one-yet-live

Get your TBOY Yeti Doll gift here: https://tboypod.com/shop/product/economic-support-yeti-doll

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

📅 “Year in Review 2025” — Maxxing, Robots, & Kale Collar Workers

The Best One Yet