This time the guest of the show is Andrus Kotri, the customer experience expert from Estonia.

We will talk about the Estonian Market from the perspective of local customers and local business culture.

Andrus has more than 10 years of experience in understanding customers in all Baltic countries, and Estonia in particular, and 17 years of international business experience in Eastern, Northern and Northern Europe.

From the conversation you will know:

What the customer experience management is and why it is important for your business.
What you should start your business expansion with.
How different the demand in Estonia and other countries is.
Why you need to adapt your unique sales proposition to the local market.
How to understand the local customers’ needs and get the feeling of the market.
What the best market research is.
If you need to change the packaging of your product for the local market.
How to treat your first sales to the country.
How easy it is to make cold sales in Estonia and other Baltic countries.
How to use exhibitions in Estonia.
And many more amazing local insights…

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Access the best, trustworthy small and medium businesses. You may request cooperation with Ukrainian business here: https://www.dobizwithua.com/

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

The host of the podcast is Dmytro Shvets, the director of Start Global LLC.

Dmytro on LinkedIn https://www.linkedin.com/in/dshvets/

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Customer Experience Management in Estonia. How to understand Estonian customers.

Start Global Insights: Global Sales, Local's Expertise, Actionable Case Studies