Austin Armstrong, CEO of Syllaby, shares his journey from video marketing agency owner to AI software pioneer. In this value-packed episode, he breaks down how to leverage AI tools for content creation while maintaining authenticity, and reveals some surprising strategies for boosting engagement on social media.

Key Takeaways

Different types of content serve different audiences - don't limit yourself to one format
Repurposing and reposting content is not just okay - it's smart strategy
The key to networking isn't pitching yourself - it's asking good questions
Being entertaining and adding personality to your content drives better engagement

About Austin Armstrong

Austin Armstrong is a lifelong digital marketer, public speaker, 2X 7-figure entrepreneur, host of the podcast BusinessTok, and CEO of Syllaby, an AI startup that helps content creators create, schedule, and publish videos in minutes. Austin has posted over 4000 videos on TikTok, tripling his own business's revenue and thousands more across his clients' accounts. Austin has leveraged his success on TikTok to gain millions of followers across every social media platform. He loves sharing the strategies that have worked for him to empower you.

In This Episode

[00:00] Welcome to the show!
[06:43] Meet Austin Armstrong
[08:14] Syllaby
[25:16] Staying Top of Mind
[27:17] Content Marketing
[29:45] Repurposing Content
[36:42] Unusual Tips To Get Engagement
[40:52] Easter Eggs In Your Content
[47:09] Invest In Yourself
[49:57] AI Marketing World
[54:04] Connect With Austin
[55:09] Outro

Quotes

"The only person that sees every post that you put up is you, or your assistant that is posting on your behalf, that's literally the only person." - Austin Armstrong

"Don't be afraid to pay for things that are going to level you up and continue to ask yourself in anything that you want to do, what's the best that could happen?" - Austin Armstrong

"If you're creating content that's helpful, if you're not leveraging that and exhausting it in every way because the whole intent is to add value and to help people... get the heck out of the way and let it hit." - Ryan Koral

Guest Links

Find Austin Armstrong online

Follow Austin Armstrong on Instagram | Facebook

Syllaby.io

AI Marketing World

https://answersocrates.com/

OpusClip

Links

Find out more about 10xFILMMAKER

Join the Grow Your Video Business Facebook Group

Follow Ryan Koral on Instagram

Follow Grow Your Video Business on Instagram

Check out the full show notes

425. Stop Overthinking Your Content Strategy with Austin Armstrong

Grow Your Video Business with Ryan Koral