'New farmers' cultivate rural revitalization

This podcast episode explores the rising phenomenon of "new farmers," young individuals who are embracing farming as a career choice and rejuvenating rural landscapes with innovation and sustainability. The section also highlights new farming trend in both China and the UK, such as changing perceptions of agriculture and farming, different lifestyle preferences among younger generations, and the use of new technologies. The episode emphasizes the importance of rural revitalization in China and the contributions of new farmers to the agricultural sector. The discussion also touches upon the opportunities and challenges associated with rural revitalization, highlighting the need for policies and support to address depopulation and create economic opportunities in rural areas.