Discover how Jono, founder of Automatable and DJing.ca, scaled his service business using automation and AI tools like n8n. In this in-depth interview, Jono shares actionable strategies for automating lead generation, sales, proposals, and more, saving time and boosting revenue. Learn about proven blueprints, real-world success stories from his community, and step-by-step frameworks for freelancers and agencies. Whether you’re new to automation or looking to grow your business, this episode is packed with practical tips, case studies, and inspiration to help you leverage automation for maximum impact.

00:00 - Introduction to Jono and Catliff
00:16 - How Automation Scaled His Business
00:32 - Value of n8n for Time and Money
01:26 - Six Key Areas for Service Business Automation
04:04 - Jono's Wedding Photography Business Journey
05:06 - The 60-Second Lead Call Strategy
06:25 - Building the Lead Response Workflow
08:56 - Automating Proposals, Contracts & Invoices
09:56 - Copy-Paste Templates for Quick Wins
11:35 - Service Business Automation Framework
13:32 - Getting Started with Upwork
13:47 - Tim's Success Story: First Month Results
16:45 - Why Start with Upwork Over Other Platforms
19:41 - LinkedIn Strategy for Lead Generation
22:39 - Do Something Epic, Then Talk About It
23:38 - Julian's $75K Month Success Story
25:06 - The Power of High-Level Masterminds
27:31 - Providing Value Before Selling
27:51 - Joseph's Voice AI Agent Success
30:42 - Most Resellable Automation Systems
33:52 - Stacking Leverage with Automation Catalogs
34:30 - Andy's $60K Retainer Deal Strategy
35:34 - Building Social Proof for Higher Prices
38:42 - How to Connect with Jono

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Six Key Areas for Service Business Automation with Jono Catliff

The n8n Masterclass