A Kiwi Original - Sarah Barclay | AJ Park 028

In this episode of A Kiwi Original, Ryan interviews Sarah Barclay, a patent attorney at AJ Park, about intellectual property (IP) protection for businesses. They discuss the differences between registered (patents, trademarks, design registrations) and unregistered IP (copyright, trade secrets), emphasizing the importance of patents for inventions that can be easily copied. Sarah advises businesses to consult a patent attorney early in the development process and to keep their inventions confidential before seeking advice, as prior disclosure can hinder patentability. The conversation also covers uniquely Kiwi inventions, the patent application process, the strategic value of patents, and emerging issues like AI-generated inventions. Sarah highlights the importance of recognizing and protecting all forms of intellectual property, including processes and trade secrets, to build business value and potential exit strategies.