Jason Feifer discusses how to advance your career by creating winning LinkedIn content.

— YOU’LL LEARN —

1) Why LinkedIn matters even when you aren’t job hunting

2) What most get wrong about personal branding

3) The trick to getting your posts seen on LinkedIn

Subscribe or visit AwesomeAtYourJob.com/ep1110 for clickable versions of the links below.

— ABOUT JASON —

Jason Feifer is the editor in chief of Entrepreneur magazine, a startup advisor, host of the podcasts Build For Tomorrow and Problem Solvers, and has taught his techniques for adapting to change at companies including Pfizer, Microsoft, Chipotle, DraftKings, and Wix. He has worked as an editor at Fast Company, Men’s Health, and Boston magazine, and has written about business and technology for the Washington Post, Slate, Popular Mechanics, and others.

• LinkedIn: Jason Feifer

• Newsletter: OneThingBetter.email

• Website: JasonFeifer.com

— RESOURCES MENTIONED IN THE SHOW —

• Book: The Three-Body Problem (The Three-Body Problem Series, 1) by Cixin Liu

• Past episode: 664: Dr. Robert Cialdini on How to Persuade with the 7 Universal Principles of Influence

• Past episode: 848: How to Quickly Grow and Future-Proof Your Career with Jason Feifer

• Past episode: 997: How to Push Past Self-Doubt and Find the Confidence to Pursue Big Things with Pat Flynn and Matt Gartland

• Past episode: 1089: Mastering New Skills and Information Overload through Lean Learning with Pat Flynn

— THANK YOU SPONSORS! —

• Vanguard. Give your clients consistent results year in and year out with vanguard.com/AUDIO

• Quince. Get free shipping and 365-day returns on your order with Quince.com/Awesome

• Cashflow Podcasting. Explore launching (or outsourcing) your podcast with a free 10-minute call with Pete.

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1110: How to Multiply Your Opportunities through Smarter LinkedIn Posts with Jason Feifer

How to Be Awesome at Your Job