Welcome to episode #585 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #585 - Host: Mitch Joel. This conversation should have happened years ago. When I think about content marketing, I think about Robert Rose (and his co-author/business in crime buddy, Joe Pullizi, of course). To state what Robert Rose does is simple: he helps marketers become stellar storytellers. But that's really not even the half of it. For more than 25 years, Robert has been at the forefront of marketing and content marketing. He is currently the Chief Strategy Officer for The Content Advisory, the education and consulting group for The Content Marketing Institute, and is deeply involved in Content Marketing World. Robert also co-hosts the amazing podcast, PNR's This Old Marketing, with Joe. He is also an investor and advisor to startups like Akoonu, DivvyHQ and Tint. Most recently, he published his third book, Killing Marketing, with co-author Joe Pulizzi. His two other books were Experiences - The Seventh Era of Marketing and Managing Content Marketing. So, is it time to kill marketing? You be the judge. Enjoy the conversation...

SPOS #585 - Killing Marketing With Robert Rose

Thinking With Mitch Joel