
In this monologue, Alex Hormozi discusses the importance of volume ("more") as a key strategy for success in business and life, drawing from his own experiences and the success story of Acquisition.com's president. He argues that consistently doing more, even when it's difficult, yields the highest risk-adjusted returns because it leverages what already works and builds deep skill through repetition. Hormozi contrasts this approach with the pitfalls of constant optimization and change, which can lead to decreased performance and wasted resources. He advocates for a mindset of maximization over optimization, emphasizing absolute returns and the necessity of prioritizing significant, impactful changes over minor tweaks. He illustrates this with examples from advertising, content creation, and personal anecdotes, highlighting the need to overcome the fear of hard work and the importance of focusing on inputs to achieve exponential growth.
Sign in to continue reading, translating and more.
Continue