In this episode of The Evolving Leader, co-hosts Jean Gomes and Scott Allender talk to neurologist and author Adam Zeman about his latest book The Shape of Things Unseen. Together they explore how imagination helps us step outside the here and now, recall the past, and anticipate the future, and why this ability matters more than ever in a world shaped by automation and accelerating change.

Adam takes us inside the science of the mind’s eye, from aphantasia (the inability to visualise) to hyperphantasia (imagery as vivid as reality), and unpacks what these differences reveal about creativity, culture and leadership. This conversation offers practical insights for leaders on cultivating imagination within organisations, the role of daydreaming in innovation, and how to create environments where ideas can flourish.

Further materials from Adam Zeman:

Zeman, A. (2025). The Shape of Things Unseen: A New Science of Imagination. Bloomsbury.

Zeman, A., Milton, F., Della Sala, S. (2024). “Aphantasia and Hyperphantasia: Exploring imagery vividness extremes.” Cortex, 170, 1–14.

Zeman, A. (2024). “Aphantasia: The science of visual imagery absence.” Trends in Cognitive Sciences, 28(3), 189–200.

Other reading from Jean Gomes and Scott Allender:

Leading In A Non-Linear World (J Gomes, 2023)

The Enneagram of Emotional Intelligence (S Allender, 2023)

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The Evolving Leader is researched, written and presented by Jean Gomes and Scott Allender with production by Phil Kerby. It is an Outside production.

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‘Exploring Imagination’ with Adam Zeman

The Evolving Leader