This podcast episode explores the contrasting prices of products between online and brick-and-mortar stores, with experts debating whether online shopping is still the most affordable option. While convenience and selection have driven the popularity of online shopping, consumers are increasingly facing higher prices for certain items, including electronics, books, and groceries. This price disparity is attributed to additional costs incurred by online businesses, such as commission fees, payment gateway charges, and marketing expenses. Despite these higher expenses, brick-and-mortar stores are opting to offer lower prices to attract customers, leading to a potential decline of traditional stores and the rise of hybrid retail models that combine online and offline experiences.