Mark Kosoglow and Armand discuss Mark's sales management operating system, which aims to improve sales leadership by focusing on three key areas: operating systems (sales process, forecasting, deal reviews, and AE prospecting), operating rhythm (coaching, team meetings, one-on-ones, and metrics), and talent systems (identifying candidate ICP, sourcing candidates, and onboarding). Mark shares his personal experiences and the evolution of his system, while Armand provides insights and asks clarifying questions. They address common concerns about adapting the system to different industries, sales processes, and experience levels, and Armand vouches for the system's effectiveness based on his own positive experiences working with Mark. The podcast promotes a sales leadership course, highlighting its comprehensive content and offering a money-back guarantee.
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