Ashu Dubey, Co-Founder of Get Applause, an app designed to help people lose weight and get back in shape. Listen as Nathan grills Ashu about the valuation of his business, how he was able to court Marc Benioff, and why an $8M offer wouldn’t be enough for him to sell right now.

Famous 5
Favorite Book? – Pitch Anything
What CEO do you follow?— Jack Dorsey
What is your favorite online tool?— SideKick by Hubspot
Do you get 8 hours of sleep?— No
If you could let your 20 year old self know one thing, what would it be?—Start one more company.

Time Stamped Show Notes:
01:06 – Nathan’s introduction
01:32 – Welcoming Ashu to the show
01:48 – How Ashu makes money
02:40 – Volume, downloads, and how they’re making money
03:03 – Active users are defined as someone who takes an action with a month
03:29 – Nathan quizzes Ashu on the meaning of “Retention”
04:55 – Raising money, and keeping the lights on via a priced round
06:25 – The leadership team at Applause
07:50 – Why Ashu feels an $8M valuation is small
08:40 – Optimize for the long term
09:50 – Execution risk
11:03 – The data points used for valuation
12:53 – Courting Marc Benioff
13:30 – Ashu’s Twitter Handle

3 Key Points:
Understand how you’re going to make money—if you don’t, you’re done before you get started.
Optimize your businesses for the long-term.
Clearly understand your execution risk.

Resources Mentioned:
Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
Host Gator - Powerful web hosting made easy and affordable.
Sidekick – The online tool Ashu can’t live without
Pitch Anything – Ashu’s favorite business book
Jack Dorsey – The CEO Ashu follows

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

No Way This Fitness App Worth $8m With No Revenue with Ashu Dubey of GetApplause EP 212

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