Ali Mirza, used to sell personal insurance door to door in Canada before getting fired and electing to venture out on his own. Listen to learn how he transformed his floundering sales career into a winner that he now sells to other companies.

Famous Five:

Favorite Book? – How to Win Friends and Influence People
What CEO do you follow? – Henry Ford

Favorite online tool? — Mixmax
Do you get 8 hours of sleep?— No
If you could let your 20 year old self know one thing, what would it be? – “Stop being so afraid and just go do it. Work hard and smart.”

Time Stamped Show Notes:

01:40 – Nathan introduces Ali to the show
02:06 – Ali build sales processes for mid-market companies
02:22 – Ali charged based on the work that he has to do
- 02:40 – His program ranges starts at $ 20-25,000 to $ 130,000
03:00 – Typical retainers
03:43 – HH Land Developments as a client
- 03:53 – Didn’t pay retainers
04:20 – Ali has 4 employees
04:33 – Ali’s business was founded in 2011
04:42 – First year revenue
05:25 – Total 2015 revenue
05:35 – 2016 target revenue
05:58 – They are back on startup level now
06:20 – Number of customers at the moment is 5 – 6
06:45 – Ali wants to be a consulting space
07:17 – Why would people choose Ali?
- 08:20 – “It doesn’t matter what you’re selling. What matters is what your client is buying”
- 08:41 – Need to figure out what the client exactly need
09:24 – Ali is launching a new business
- 10:30 – Building an online platform where we can do Monday morning meetings
- 11:27 – Is a webinar based hosting a sales meeting
- 12:45 – People will pay Ali a subscription fee to meet him in Monday morning meetings
- 12:50 – Will be launched in Canada in January
- 13:00 – First year goal
13:33 – Net margin in consulting business
14:17 – “In the long term, I may have thousands of people in Monday morning meeting”
14:45 – Reach Ali through RoseGardenConsulting.com
16:50 – The Famous Five

3 Key Points:

Take your failures and turn them into inspiration.
Be your own self.
Adjust to your client’s needs and don’t just stick with what you can offer.

Resources Mentioned:

Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to quality of Toptal developers.
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks – The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Assistant.to – The site Nathan uses to book meetings with one email.
RoseGardenConsulting.com – Ali’s website
Show Notes provided by Mallard Creatives

Ep 456: $700k Agency Enters Group Coaching Space. Why? With CEO AriMirza

SaaS Interviews with CEOs, Startups, Founders