Episode 543

Summary:

In Episode #543, Nathan interviews Andrei Breaz. He’s the founder and CEO of Bant.io which is a B2B leads company. Before that, he was the founder of Keptify, which was acquired by Well Investments. He also worked as the CTO of Harty Hanks and is highly experienced in the B2B sales space.

Famous Five:

Favorite Book? – Think and Grow Rich
What CEO do you follow? – Anthony Robbins and Elon Musk
Favorite online tool? — Trello
Do you get 8 hours of sleep?— No
If you could let your 20-year old self, know one thing, what would it be? – Andrei wished he would have caught the entrepreneurial bug sooner

Time Stamped Show Notes:

01:50 – Nathan introduces Andrei to the show
02:25 – Bant initiates conversations for companies with their ideal prospects
03:10 – Bant is a service model and not a SaaS model
03:47 – Bant is on the prospecting and lead generation stage
04:05 – Bant doesn’t sell data
- 04:10 – Bant uses the data they generate using their own software
- 04:35 – The distinct data points that Bant uses
05:10 – Average customer pay per month is $1200
- 05:39 – The price reflects a medium plan which is a customized plan
- 05:44 – There’s 100% money-back guarantee
06:00 – Andrei shares their definition of a hot lead
07:13 – Bant was launched in early 2015
07:30 – Bant is self-funded
08:00 – Number of current customers
09:08 – MRR
09:30 – Andrei is aiming for $1.5M next year
09:34 – 2015 total revenue
10:10 – Bant’s actual clients
- 10:25 – Most are SMBs
10:50 – Team size and location
11:10 – Bant gets their customers from referrals and word of mouth
11:30 – Bant ran a $ 200 adword campaign when they started
11:41 – Andrei shares Bant’s process
12:28 – LTV
12:55 – Bant’s CAC is marginal
- 13:10 – No sales team, but there are account managers
14:18 – Monthly gross customer churn
15:10 – Bant has their own database and has researchers who validate their leads
- 15:55 – 8 contractors on research
16:03 – 3^rd party data apps that Bant is using including Builtwith
16:50 – Andrei shares LinkedIn as one of their main data sources
17:15 – Andrei shares his thoughts regarding LinkedIn being acquired by Microsoft
18:55 – The Famous Five

3 Key Points:

Do NOT rely on just one large source of data, have a variety of sources.
Businesses can spend less time hiring the right people if they go through right channels providing the right prospects.
Once the entrepreneurial bug bites you—just go for it.

Resources Mentioned:

Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments
Drip – Nathan uses Drip’s email automation platform and visual campaign builder to build his sales funnel
Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to the quality of Toptal
Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences
Jamf – Jamf helped Nathan keep his Macbook Air 11” secure even when he left it in the airplane’s back seat pocket
Show Notes provided by Mallard Creatives

EP 543: Bant CEO Hits $32K MRR, Helping Companies Get Higher Quality Leads with CEO Andrei Breaz

SaaS Interviews with CEOs, Startups, Founders