Ryan Daniel Moran shares his experience of selling a business for $16 million, highlighting mistakes that cost him millions. He advises entrepreneurs on maximizing their business's value for a life-changing exit. The discussion covers when to sell, suggesting it should be when the business is thriving and when the sale can significantly improve one's life, while also exploring alternatives like borrowing against the business or hiring a CEO. He emphasizes setting terms upfront to avoid devaluation during due diligence, acting professionally by preparing key documents like clean financials and a growth vision, and treating the sale like dating to find the right buyer with a compatible long-term vision. Finally, he stresses the importance of removing oneself from the business to reduce founder's risk and increase its appeal to potential buyers.
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