$5.7 Million Affiliate Launch Secrets: The Affiliate Playbook Part 1

In this episode, Matt McWilliams and Robbie Miles share lessons learned from a $5.7 million affiliate launch of Stu McLaren's Tribe Course. They discuss strategies for affiliates and affiliate managers, including increasing intimacy with the audience, offering opt-outs, the importance of a long runway before a launch, utilizing pop-up Facebook groups, and showing up in the workshop. They also emphasize the value of opt-in bonuses, creating bridge pages to collect leads, requesting a list of hot prospects from the affiliate manager, and strategically delivering bonuses after the refund period. The episode highlights the significance of attending training sessions and actively participating in the Facebook group to build relationships and gain special treatment.