This episode of The Big Take from Bloomberg News explores the rise in popularity of online prediction markets like Polymarket and Kalshi, where people can bet on the outcomes of real-world events, ranging from political races to pop culture moments like the Taylor Swift and Travis Kelce engagement. The episode discusses how these platforms work, their increasing trading volume, and the types of events people are betting on. It also delves into the regulatory challenges these markets face, the ethical considerations of betting on real-world events, and the potential influence these platforms can have on public opinion and real-life outcomes. The episode features insights from Bloomberg reporters Annie Massa and Francesca Maglione, providing context on the investors, regulatory landscape, and the potential future impact of prediction markets.
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