#017 Combining Purpose and Profits with Juho Makkonen

This podcast episode explores ShareTribe, a no-code platform that enables entrepreneurs to build online marketplaces. It discusses ShareTribe's evolution from a fully no-code approach to a hybrid model that combines code-based customization. The episode also covers the pros and cons of no-code platforms, concerns regarding platform ownership, and the challenges of handling payments for marketplaces. It delves into the concept of transparency in business and how ShareTribe has adapted its approach over time. The podcast also explores the steward ownership model used by ShareTribe, highlighting the decision-making process and the importance of work-life balance. Lastly, it discusses the motivations for starting a business and the significance of aligning the structure and trajectory of the business with those motivations.