5 Ways Marketers Can Play With AI (Without the Panic) with Michele Nieberding | Ep. 343

In this episode of The Marketing Millennials, guest host Tamara Grominsky interviews Michele Nieberding, Director of Product Marketing at TreasureData, about leveraging AI in marketing. Michele shares her journey of exploring AI tools, emphasizing a playful approach over panic, and provides actionable insights for marketers to experiment with AI for tasks like writing copy, repurposing webinars, analyzing customer feedback, and generating campaign ideas. They discuss the importance of human creativity alongside AI, the potential for AI to revolutionize personalized customer journeys, and the evolving role of marketers in the age of AI agents, ultimately encouraging listeners to embrace AI as a tool to enhance, not replace, their marketing efforts.