This podcast episode explores the journey of the speakers, from their college days to becoming successful entrepreneurs. They share their early experiences, which include managing a rapper and faking winning the lottery, and how it taught them the value of building a strong social media following. The episode also delves into their transition into the tech industry, where they faced challenges in creating an app called Memory and later shifted their focus to a project management tool called MCC. Despite initial doubts about entering a competitive market, they believed in their customizable platform and successfully grew their user base. The speakers also discuss their strategic moves, such as focusing on product-led growth, leveraging organic traffic and SEO, and making strategic hiring decisions. They highlight the importance of listening to customers, automation, and targeting competitors' customers for organic growth. The episode concludes with their experiences in funding rounds, emphasizing the significance of staying focused on their own journey before seeking external funding.
Takeaways
• The importance of building a strong following on social media and the value of followers as a valuable asset for business growth.
• The significance of fast followers and automation in staying ahead in the industry.
• The challenges faced in the competitive tech industry and the importance of differentiating oneself by offering customizable features.
• The importance of product-led growth, meeting customer expectations, and delivering on promises.
• The significance of organic traffic and SEO for business growth, including the strategy of writing blogs and optimizing content.
• The importance of strategic hiring decisions and early investments in the business to accelerate growth and maintain control.
• The significance of listening to customers, gathering feedback, and using automation to address their concerns and show plans for improvement.
• The experiences and lessons learned in funding rounds, including the importance of staying focused on one's own journey and getting as far as possible before seeking external funding or investor input.