This podcast episode delves into the business ventures of Ramsey Nisar, founder of Dough Media and Birdseye. Dough Media is a successful direct response advertising agency, while Birdseye is an innovative platform that leverages fingerprinting technology to enhance retargeting efforts. Ramsey discusses the evolution of Birdseye from an advertising agency to a tech-driven organization, driven by the desire to provide comprehensive solutions beyond traditional media buying. The episode also highlights the importance of learning from failures, adapting to market changes, and the potential of investing in technology to drive business growth.
