This podcast episode explores the entrepreneurial journey of Seva Unistov, founder of LE Analytics, a software company providing omni-channel attribution and dashboards. Seva transformed his digital marketing agency into a dividend business before starting LE Analytics. He highlights the importance of building a strong team and using a fixed compensation and commission structure to motivate sales representatives. The company grew from $25k MRR to $50k MRR in a year with 600k ARR and a 90% logo retention rate. They have strategic partnerships, a solid pricing structure and plan to accelerate growth to reach $1M in revenue this year.