This podcast episode follows the journey of Marie Prokopets and Philip James, founders of Tally, a bootstrapped form-building company. They share their story of pivoting from a travel tech startup to the form-building space, overcoming challenges like limited funding, and focusing on a product-led growth strategy. The speakers explain how they creatively acquired their first users, scaled their product, and plan to further grow through automation and community-led initiatives. They emphasize the need for a large market, a valuable product, and solid customer support in achieving product-led growth.
