In this episode of Entrepreneurs on Fire, JLD interviews Jenny Blake about achieving free time through smarter business systems. Jenny shares her philosophy on measuring business metrics, emphasizing that measurement alone doesn't guarantee improvement; instead, designing smarter systems and split testing leads to better management and results. They discuss the "Fiji test" (or Puerto Rico test) as a method for ensuring business continuity even in the owner's unexpected absence, highlighting the importance of documenting processes and creating scalable systems. Jenny also touches upon the concept of "Sisyphean systems," like email inboxes, where efforts can feel never-ending, and advocates for working on processes rather than just tasks to gain efficiency and freedom. The conversation explores strategies for scaling a business without increasing team size, focusing on decoupling time from money and creating scalable products and systems. Jenny introduces her book "Free Time," offering listeners early access to the audiobook and emphasizing the importance of focus, recommending business owners concentrate on a maximum of three revenue streams that intersect with revenue, ease, and joy.
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