Brett and Harry sit down for a candid reflection on the Meat Mafia journey—from the first blog posts and anonymous Twitter threads to recording with dream guests and taking the show on the road. They unpack the pivotal moments that built their momentum, the creative risks that paid off, and how their mission has evolved over the years. From gritty early recordings to in-person conversations with world-class guests, this is a behind-the-scenes look at building something from scratch, staying adaptable, and pursuing a vision with relentless energy.

What we cover:
- How the Meat Mafia podcast started from anonymous writing on Twitter

- The transition from written content to launching a podcast

- Early struggles, imposter syndrome, and finding their cadence as co-hosts

- Creative risks that helped them secure dream guests

- Building momentum through consistency rather than perfection

Timestamps:
(00:00) Introduction
(04:00) Momentum from writing online and moving to Austin
(09:00) Publishing the healing story and early Twitter growth
(14:00) The shift from writing to launching the podcast
(19:00) Diversifying content and building authority
(24:00) Early guest outreach strategies that worked
(29:00) The jump from virtual to in-person recordings
(34:00) Lessons from the multi-state podcast road trip
(44:00) How the show evolved with changing interests
(54:00) Key takeaways for building something from scratch

*LINKS*

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Connect with Meat Mafia:
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Connect with Noble Protein:
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#417 Brett & Harry: Inside the Making of the Meat Mafia Podcast

The Meat Mafia Podcast