In this episode of the Subversive podcast, Phil Carter interviews Tanay Kothari, the co-founder and CEO of Wispr, about Flow, an AI-powered voice dictation app. Tanay shares the origin story of Wispr, highlighting Flow's zero-edit design philosophy that differentiates it from other dictation tools by understanding the context of the message and formatting it appropriately. They discuss the technical complexities of making Flow work across various platforms and applications, as well as the company's influencer marketing strategy that has led to organic growth. Tanay also shares key metrics like the "zero edit rate" and the time it takes users to press enter after dictation, which indicate strong product-market fit. The conversation explores the company's culture, growth strategies, and future plans for Flow, including expanding its capabilities to take actions on behalf of the user.
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