In this episode of the Founders Podcast, Johnathan Clegg discusses the book "The Formula: How Rogues, Geniuses, and Speed Freaks Re-Engineered F1 into the World's Fastest Growing Sport." Clegg focuses on three individuals who significantly impacted Formula One: Colin Chapman, who revolutionized car design through lightweight engineering and sponsored paint jobs; Bernie Ecclestone, who transformed F1 into a lucrative business through strategic deal-making and television rights; and Dietrich Mateschitz, the founder of Red Bull, who disrupted the sport with innovative marketing and a focus on winning. Clegg emphasizes their outsider perspectives and willingness to challenge conventional norms, highlighting their entrepreneurial approaches to Formula One. The episode also includes advertisements for RAMP and Vanta.
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