What does it mean to design mobility for everyone—not just the majority?

In this episode of the Productized Podcast, host João Bernardino speaks with Claudia Falkinger, co-founder of POINT& and managing partner of the Better Mobility Accelerator, about how innovation, inclusion, and accessibility are transforming the way we move through cities and communities.

From the gender gap in transportation to the overlooked needs of older populations and underserved groups, Claudia unpacks how true mobility innovation comes from listening, collaborating, and designing for real-world diversity.

They discuss:

➡️ Why mobility is a lifestyle, not just infrastructure

➡️ Claudia’s unexpected journey into the mobility space

➡️ The Women in Mobility initiative and what it’s changing

➡️ How the Better Mobility Accelerator is supporting inclusive startups

➡️ What it takes to engage communities in designing better transportation

➡️ How digital accessibility, aging populations, and demographic shifts are shaping the future of mobility

Whether you’re in product, urban planning, sustainability, or tech innovation, this conversation will challenge how you think about moving people—and inspire you to be part of building systems that serve everyone.

📌Chapters:

00:04 Exploring Mobility: A Personal Journey

09:35 Women in Mobility: Bridging the Gender Gap

13:58 The Better Mobility Accelerator: Innovating for All

17:27 Startups Making a Difference in Mobility

25:37 Building an Ecosystem for Mobility Innovation

28:29 Future Vision: Accessible Mobility for Everyone

35:35 EIT Urban Mobility: A New Approach to Innovation

38:51 Call to Action: Join the Better Mobility Community

🔗 Where to find Claudia:

LinkedIn: https://www.linkedin.com/in/claudia-falkinger/?originalSubdomain=at

Better Mobility Trendreport free download: https://www.pointand.eu/en/academy-en/better-mobility-trendreport/

🔗 Where to find João: https://www.linkedin.com/in/joaoprbernardino/

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Where to find us:

Newsletter 👉 http://bit.ly/3aMvWn2

Website: https://productized.co/

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Meetup: https://www.meetup.com/pt-BR/Productized/

🎧 Listen now and let’s #CreateChangeTogether

#ProductManagement #Mobility #Sustainability #InclusiveDesign #UrbanInnovation #TransportationTech #ProductizedPodcast #BetterMobility #WomenInMobility

181. From Passion to Impact: Claudia Falkinger on Redesigning European Mobility

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