What really makes a coach successful beyond strategies and business plans? Is there a “secret sauce” to building a thriving coaching practice? In this episode of The Coaching Hub Podcast, I explore why self-connection could be the most overlooked, yet essential, ingredient for success as a coach.

I unpack the journey from learning coaching skills to building a sustainable business and explore why knowing yourself, your strengths, values, preferences, and even your quirks, matters more than any external strategy. If you’re wondering why some coaches thrive while others get stuck, it often comes down to how authentically you show up and how well you understand yourself.

Join me as I share my own lessons from transitioning into coaching, letting go of the “professional coach mask,” and embracing what truly resonates with clients. Make sure you listen for some practical ideas about developing self-awareness and integrating your unique experiences into your coaching presence.

Here are the Highlights:

00:00 Introduction: Rethinking ‘success’ as a coach

01:26 What ‘successful ‘really means and why language matters

02:28 The essential but not secret business strategies every coach needs

03:41 Why strategy isn’t enough: The real challenge coaches face

05:34 The true ‘secret sauce’: Knowing who you are as a coach

08:06 Moving beyond rules: Standing in your own preferences and values

09:32 Ditching the ‘coach mask’: How authenticity builds trust and results

10:32 How self-connection improves your coaching and business

11:33 Why building your inner foundation is the most sustainable path

About Ruth Kudzi:

Ruth is the founder of Optimus Coaching Academy and a well respected and successful coach, speaker and author who has worked across sectors including leadership, career and more recently business and mindset. She has over 10,000 coaching hours and has completed hundreds of hours of training and coaching supervision. Ruth is a MCC level coach with the ICF and is our course director and CEO. Prior to becoming a coach Ruth was a senior leader in education.

Find out more here: https://ruthkudzi.com/

Book:How to Feel Better: 4 Steps to Self-Coach Your Way to a Happier More Authentic You eBook : Kudzi, Ruth: Amazon.co.uk: Books

Connect with Ruth:

Facebook: https://www.facebook.com/Ruthkudzi2/

Instagram: https://www.instagram.com/ruthkudzi/

Twitter: https://twitter.com/ruthkudzicoach

LinkedIn: https://www.linkedin.com/in/ruthkudzi/

About Optimus Coach Academy:

Optimus offers best in class coaching training for individuals and corporates.

If you want to know more about what we offer: https://optimuscoachacademy.com/coach-training

We also offer business support as standard at Optimus, find out more here: https://www.optimuscoachacademy.com/

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Ep 215: Self-Connection: The Missing Piece of the Jigsaw as a Coach

The Coaching Hub Podcast