E608: Was Prime Day Really Down 40%? Early Results

In this episode of the Ecomcrew Podcast, Dave analyzes the results of Amazon's Prime Day event, which was extended to four days this year. He examines data from various sources, including Amazon's press release, SellerSnooper.com, and his own brands, to assess the event's success. Dave notes Amazon's ambiguous reporting of "record sales" and discusses the potential impact of the extended duration on daily sales figures. He also shares insights into how his own brands performed, noting a more modest increase in sales compared to the average, and reiterates his long-standing advice against deep discounting during Prime Day due to margin pressures. Ultimately, Dave concludes that this year's Prime Day was likely an average year, with no earth-shattering movement in revenue, and encourages listeners to share their own experiences.