In this episode of the Serious Sellers Podcast, host Bradley Sutton interviews Ben, an expert in Amazon selling strategies. They discuss Prime Day, including its timing, extended length, and potential pitfalls, emphasizing the importance of strategic deal-making and long-term profitability. Ben shares insights on leveraging AMC audiences, business pricing, and dayparting to optimize advertising. The conversation shifts to listing optimization, highlighting the need for emotional connections and differentiation in product listings. Ben also touches on diversifying across Amazon marketplaces, particularly Germany, and concludes with a 60-second tip on price testing to maximize profitability.
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