Elon is back in the news, announcing that Twitter will now report directly into X corp. Is this the X everything app plan or a way to hide expenses?

A Drake song goes viral that wasn't really Drake. Joe and Robert discuss the impact of AI parodies from music to text (and what we should expect).

Spotify goes non-exclusive with Gimlet. Was this a planned or surprise move?

And a new Deloitte survey shows that video games now top the content chart. What other changes in content consumption are ahead?

Rants and raves include the movie Air and how B2B content marketing needs to step up.

This week's articles:

Twitter Now X Corp

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Twitter X and Its Boujie Verification Service (372)

This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose