In this episode of the eComFuel podcast, host Andrew Youderian interviews Chris Rose, president of Gunner.com, about reviving stagnated businesses, focusing on growth, and manufacturing in the USA. Chris shares his experiences in helping companies break out of maintenance mode by prioritizing strategic frameworks, aligning vision with objectives, and efficiently allocating resources. The conversation also explores building a premium brand, the challenges and benefits of American-made products, and the evolving landscape of marketing in the e-commerce space, emphasizing the importance of brand partnerships and customer engagement. Additionally, they discuss balancing work and family life, and Chris offers insights into the unique challenges and opportunities of running both larger, investor-backed companies and smaller, bootstrapped businesses.
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