This interview features a conversation between two speakers, focusing on the journey and marketing strategies of Cluelea, an AI assistant company. The discussion covers the founder's background, including being rescinded from Harvard and suspended from Columbia, and how these experiences shaped his entrepreneurial drive. The conversation explores Cluelea's innovative approach to AI, its "cheat on everything" marketing strategy, and the importance of "mindshare" over traditional brand awareness. They delve into specific viral stunts, the use of short-form UGC, and the nuances of content creation across different social media platforms. The speakers also discuss the significance of authenticity, risk-taking, and the changing landscape of software development with AI.
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