A step-by-step guide to crafting a sales pitch that wins | April Dunford (author of Obviously Awesome and Sales Pitch) | Lenny's Podcast: Product | Growth | Career | Podwise
This podcast episode explores customer service, sales, and positioning strategies for digital businesses, emphasizing concepts like differentiated value and effective sales pitches. The key topics include understanding the unique value proposition, creating a well-structured pitch, addressing objections, handling indecision, teaching customers to make informed decisions, and aligning the sales pitch with the differentiated value.
