In this episode of the Think Media Podcast, Sean Cannell interviews Lauren Bateman, who has generated over three million dollars in online course sales, about how she transformed her guitar teaching into a multi-million dollar online education business. Lauren shares her journey of creating and scaling online courses, starting with identifying common problems in Facebook groups to validate course ideas, and structuring the course content around a 90-day transformation. She emphasizes the importance of getting a product out quickly, collecting customer feedback, and building an email list from the beginning. Lauren also discusses pricing strategies, the value of community, and the power of YouTube for building trust and driving course sales, recommending Kajabi as a platform for hosting and managing online courses.
