In this episode of "2 Cyber Chicks," Jax and Erika interview Bronwen Hudson, a marketing lead at Ripple Risk, about the intersection of cybersecurity and marketing. Bronwen shares her unconventional journey into cybersecurity, emphasizing the importance of research skills and continuous learning. The discussion covers strategies for making complex security topics engaging and relatable, the role of influencer marketing, and the impact of AI on content creation. Bronwen advocates for authenticity, simplicity, and leveraging video to enhance communication in the cybersecurity field, encouraging listeners to embrace their unique strengths and not be afraid to experiment with different content formats.
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