This podcast episode discusses the concept of viewing employees as customers and applying consumer behavior techniques to understand and meet their needs. It emphasizes the importance of recognizing and addressing employees' needs and motivations in order to create inclusive and fulfilling work environments. The episode highlights the positive impact of flexible work programs and emotional support on employees' lives and explores the role of understanding employee needs in improving the scheduling process, leading to greater control and stability. Ultimately, the episode emphasizes that creating inclusive workplaces not only enhances employee engagement, productivity, and retention, but also drives business profits.
Main points
• Understanding employees as customers by applying consumer behavior techniques
• Recognizing employees' needs and developing inclusive strategies
• Impact of flexible work programs and emotional support
• Recognizing and addressing what truly matters to employees
• Example of a retail company making changes to the scheduling process based on employees' needs
• Positive outcomes of creating inclusive workplaces
• Correlation between diversity, equity, and inclusion (DEI) and business success
