In this episode of the OPERATORS podcast, Mike Wystrach, a VC, multi-consumer founder, and strategic exitor who sold Freshly to Nestle, discusses his entrepreneurial journey and investment strategies. He shares insights on building and scaling consumer businesses, emphasizing the importance of operational efficiency, realistic financial modeling, and understanding macro trends. Mike also talks about his venture capital firm, Cutting Horse, and his approach to investing in early-stage consumer companies, focusing on founder grit and sustainable growth. The conversation covers topics such as the challenges of scaling atoms versus bits, the impact of AI on consumer businesses, and the importance of setting realistic goals for both personal and professional fulfillment. He also shares his experience with Petfolk, a veterinary business, and offers advice to founders on managing capital, building a strong culture, and avoiding the pitfalls of over-hiring.
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E113: £500M Exit. Behind The Curtain With Petfolk Founder Mike Wystrach. | OPERATORS | Podwise