05 May 2025
2h 16m

The Woman That Makes Millionaires: They're Lying About Work Life Balance! I Built SKIMS Without Fashion Knowledge!

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The Diary Of A CEO with Steven Bartlett

This episode explores the multifaceted journey of Emma Grede, a highly successful entrepreneur in the fashion industry, focusing on her unique approach to business and life. Against the backdrop of her challenging upbringing in East London, Grede emphasizes self-responsibility and grit as crucial elements of her success, contrasting this with the prevalent "work-life balance" discourse. More significantly, she reveals her strategy of surrounding herself with a "personal board of directors" for crucial decision-making, highlighting the importance of honest feedback and trusting one's gut instinct. For instance, she recounts a pivotal moment where her husband pointed out her "employee mentality," leading to a significant shift in her leadership approach. The discussion then pivots to the importance of hiring exceptional talent and building a strong company culture, emphasizing the need for flexibility and a "winning mentality" in employees. Ultimately, Grede's insights offer valuable lessons for aspiring entrepreneurs, particularly regarding the importance of clear vision, relentless focus, and the cultivation of a strong support network.

Outlines

Part 1: Introduction and Early Influences

Part 2: Business Strategies and Leadership

Part 3: Personal Reflections and Future Outlook

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