This episode explores the malleability of identity and the power of self-defined purpose, featuring an interview with Patrick Bet-David, founder and CEO of PHP Insurance. Against the backdrop of Bet-David's personal journey—from fleeing Iran as a child to building a multi-million dollar business—the conversation delves into the lessons he learned from bodybuilding, emphasizing the importance of incremental progress ("the two and a half pound rule"). More significantly, the discussion pivots to the concept of "made not born," exploring the interplay between innate traits and life experiences in shaping one's identity. For instance, Bet-David contrasts his own experiences with those of his children, highlighting the influence of both genetics and formative events. Ultimately, the episode emphasizes the active role individuals play in defining their identities, advocating for self-reflection, clear intention-setting, and the strategic management of external expectations to achieve personal and professional goals. This means for listeners is a framework for self-discovery and a call to action to actively shape their own destinies.