uccess was obsessing over a single metric: NPS.

If you’re an early-stage founder deciding where to focus, this is your must-listen episode.

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Why You Should Listen

• From losing 90% of users overnight to over $10M in revenue.

• Why obsessing over Net Promoter Score (NPS) instead of revenue can drive explosive organic growth.

• How to stay hyper-focused on one metric—and avoid distractions.

• The truth about partnerships and why most startups shouldn’t chase them.

• The counterintuitive decision to build for quality first, even if it delays your launch.

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Keywords

product market fit, startup growth, net promoter score, organic growth, consumer apps, app monetization, viral growth, user retention, travel app, early-stage startup

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(00:00:00) Losing 90% of Users Overnight

(00:01:10) Turning a Personal Project Into a Travel App

(00:09:36) Raising $50K and Building Before Launch

(00:24:09) Launch Day and First 2000 Users

(00:30:35) Why Chasing Partnerships Can Hurt Growth

(00:36:40) How Polarsteps Reached $10M Revenue

(00:41:00) Surviving COVID as a Travel Startup

(00:42:20) Finding True Product Market Fit

(00:43:26) The Moment Polarsteps Almost Failed

(00:45:03) One Metric Every Founder Should Track

Send me a message to let me know what you think!

He lost 90% of his users overnight—then grew his consumer app to $10M ARR. | Koen Droste, Founder of Polarsteps

A Product Market Fit Show | Startup Podcast for Founders