The act of giving a truly meaningful gift to show the significance and importance of your relationship with others can be a tricky balance. What does gifting done right look like? Today’s returning guest is back with some wisdom on how to show appreciation and love through gifting.

John Ruhlin is the Founder of the Ruhlin Group, where he helps companies develop VIP gifting programs. He is also the author of Giftology. He is an expert on the topic of meaningful gift giving.

What do you give someone who has everything? How can you give a gift that makes a real difference in someone’s life? It all started when John met a very generous man. He’d often buy half of the raffle tickets at school auctions, win, and then donate it all back because he loved making people smile.

John says that, still, the biggest gift that works well is gifting knives. Why? Because it’s difficult to gift an item that successful people can already buy. However, if you can take care of their inner circle; like their spouse, the kids, pets, and the family, that’s when you make the biggest impact.

John likes to gift custom inscribed knives to each family member that by the time dinner rolls around, everyone is fighting over knives! People are still humans at the end of the day and being able to connect one and one with them is what makes a big difference in the quality of a relationship.

Interview Links:

Ruhlingroup .com

Johnruhlin .com

Giftologybook .com

John Ruhlin — The Strategic Way to Use Gifting

Resources:

Scaling Up for Business Growth Workshop: Take the first step to mastering the Rockefeller Habits by attending one of our workshops.

Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.)

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146: John Ruhlin — Special Gifts That Make A Big Impact

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