In the inaugural episode of Deep Dive, Ali Abdaal interviews Ben Francis, the founder and CEO of Gymshark, exploring his entrepreneurial journey from selling license plates and creating fitness apps to building a billion-dollar fitness brand. They discuss Francis's early ventures in web and app development, the pivotal moment of Gymshark's viral success at a fitness event, and the challenges of scaling a business, including hiring, team management, and maintaining a clear vision. Francis shares insights on the importance of adapting to new roles, the value of a business education, and the significance of building a strong team and brand community, emphasizing the need for constant learning and reinvention in the entrepreneurial world.
