This episode explores the impact of recent, significantly increased tariffs on American businesses. Against the backdrop of the tariff announcement, the podcast interviews several business owners to gauge their reactions and strategies. For instance, Kimberly Vaccarella, CEO of Bog Bag, describes her distress at the unexpected tariff hikes, highlighting the challenges of relocating her manufacturing from China to Vietnam due to new tariffs there. More significantly, Daniel Harberger, owner of Woof, a dog toy company, illustrates the widespread disruption, detailing his scramble to find alternative suppliers in South America after his Vietnam plan B proved unviable. The discussion pivots to the elimination of the de minimis exception for goods from China and Hong Kong, impacting small and medium-sized businesses, as explained by Juan Pellerano, CMO of Swap Commerce. Many businesses surveyed by Swap are considering moving their supply chains to the U.S., though this is a complex and time-consuming process. Ultimately, the episode underscores the far-reaching consequences of these tariffs and the uncertainty they create for businesses across various sectors.
